01 / Ad spend managed
$0
Fifty million dollars - carefully deployed, relentlessly measured, spent like it was our own.
Performance marketing · est. 2026
Currently onboarding Q2 partners
We introduce your brand to its future customers.
Then & There is a performance marketing agency that amplifies your voice and scales your revenue through genuine partnership, not just execution.
No retainers · just outcomes
Scroll
By the numbers
A track record, not a pitch deck.
Cumulative across 100+ partner brands
02 / Brands grown
0
One hundred-plus DTC and e-commerce partners. We keep the list tight so the attention stays undiluted.
03 / Average ROAS
0
Blended return on ad spend. Durable, profitable, and structured to scale without cannibalizing the margin.
Brands we work with
Client list
A small sample · updated quarterly
Saint Olio
Morningside Naturals
LitezAll
OzCut Broadheads
à la mud
Tres Colori Jewelry
Moses NYC
Steve Madden
NYCMode
Lacoste
GANT
Adidas Originals
East At Main
ARC Collective
Daela Cosmetics
Difference Coffee
Rodeo & Co.
Custom Puddle Lights
Saint Olio
Morningside Naturals
LitezAll
OzCut Broadheads
à la mud
Tres Colori Jewelry
Moses NYC
Steve Madden
NYCMode
Lacoste
GANT
Adidas Originals
East At Main
ARC Collective
Daela Cosmetics
Difference Coffee
Rodeo & Co.
Custom Puddle Lights
What we do
Everything
under one roof.
From the first ad to the final pixel - we cover the whole journey, so you're not stitching five vendors together to grow one brand.
01 / Paid Social + Search
LiveWherever they're looking.
Paid social and paid search, run as one system - data-driven targeting plus scroll-stopping creative that puts your brand in front of the right people at the right moment.
Typical range
$2k–$10k
02 / Email & Lifecycle
LiveOne-time buyers, turned loyal.
Automated email and SMS - welcome flows, promos, and full-funnel nurture sequences built to turn first purchases into lifetime value.
Typical range
$1k–$5k
03 / Brand Design
LiveA brand they don't forget.
Logos, packaging, signage, and full identity systems - brand design that tells your story in a big, bold, unmistakably-you way.
Typical range
$6k–$25k
04 / Web Design
LiveSites that earn their keep.
Fast, custom websites and storefronts - hand-built to load instantly, rank, and turn visitors into customers. No templates, no bloat.
Typical range
$8k–$25k
05 / UGC & Affiliate
LiveProof from real people.
User-generated content and affiliate partnerships that put authentic voices behind your brand - and turn happy customers into a growth channel.
Typical range
$4k–$10k
Ranges are a starting point · every engagement is scoped to the brand
Selected work
The numbers speak for themselves.
Case 01 /
Black Friday
+484%
YoY revenue growth
Health & wellness brand
Their first Black Friday with Then & There: +484% revenue growth year over year, built on months of list growth and hype, a product launch, a Cyber Monday strategy, and daily budget and ad optimization.
DTC · health & wellness
Case 02 /
Q1 2026
+108%
Annual revenue lift
Furniture brand
Q1 2026 closed at a +108% annual lift on a paid strategy across Meta and Google: sustained, compounding growth, not a one-quarter spike.
E-commerce · furniture
Case 03 /
Black Friday
+268%
Revenue increase
DTC jewelry brand
A Q4 discount strategy across Meta, Pinterest, TikTok, and Google: 30 batched ads duplicated into strategic targets, 1,500 ads live at peak, and a +268% revenue increase through BFCM.
DTC · jewelry
Brand design
Identity that does the heavy lifting.
A great rebrand is a growth lever, not a coat of paint. A few from the studio.
Partner voices
Don't take our word for it.
“Tyler isn't just a media buyer, he thinks like an owner. From managing spend at scale to constantly testing and optimizing creatives, audiences, and funnels, he has consistently helped us push performance forward. I highly recommend him to any brand serious about scaling.”
“Tyler is a trusted advisor for East at Main and has been instrumental in setting us up for success on paid ads, pushing us to diversify our creative offering to reach new audiences. He keeps the company's best interest at heart and helps us navigate a dynamic environment where the only constant is change.”
“I've dealt with tons of ad buyers and have never come across a team as caring and as organized as Then & There. When we hit dead ends on creating content, they helped us. When we didn't know what path to take next, they helped us break down the data and push forward in a data-backed way.”
Manifesto
One page.
No mission statement.
Just a commitment.
Marketing partners who actually give a damn.
Then & There was built on a simple belief: businesses deserve a marketing partner as invested in their growth as they are.
We don't just execute campaigns - we build relationships on trust, empathy, and accountability. The brief isn't a scope document; it's a promise. The reports aren't screenshots; they're arguments for what to do next.
Founded by Tyler Berglund and Derrick Luu, we combine performance marketing expertise with a genuine passion for helping brands meet their future customers.
I.
Radical transparency
Every decision, dollar, and data point - open by default. No black boxes, no vanity metrics.
II.
Empathy-first relationships
We earn trust before we earn retainers. Your wins are ours to celebrate; your risks, ours to carry.
III.
Accountability for outcomes
Real, measurable results - or an honest conversation about why not. Either way, no hiding.
IV.
Hungry for your growth
Not for retainers, not for trophies - for the specific, unreasonable growth of your specific business.
The people
The whole team,
no middle layer.
No account managers. No handoffs. When you hire Then & There, you work with the people whose names are on the door - designers, marketers, and builders, all in one room.
Tyler
Founder
Co-founder · Performance & growth
Tyler has spent the last decade in the trenches of performance marketing - scaling DTC brands from six to eight figures through paid social, paid search, and relentless creative iteration. He treats a CPA reduction like a love language.
Derrick
Founder
Co-founder · Strategy & lifecycle
Derrick builds the other half of the funnel - lifecycle, retention, and CRM. The unglamorous math that turns one-time buyers into repeat customers and compounds, quarter over quarter, into real margin.
Sarah
Team
Brand designer
A lifelong artist and brand designer, Sarah brings everything from logos and packaging to signage and unforgettable websites to life - always in the most epic and personal way. She works with companies and visionaries whose passion matches hers: those unafraid to tell their story in a big, bold way.
Sam
Team
Partnerships · UGC & affiliate
Sam has worked in the partnerships space for eight years. From podcasts to affiliate to UGC, she can run (and build) it all. Her specialty is small but mighty brands.
Eyal
Team
Web & technology
Eyal is the team's builder. He turns the brand, the funnel, and the story into a fast, custom website that actually converts - no templates, no bloat, no excuses. (He built this one.)
Want to meet your future customers? We'd like to introduce you.
Start the conversationThe process
Four steps. No surprises.
-
01
Listen
We start with your numbers and your customer - not our deck. A free audit in the first conversation, always.
-
02
Build
A clear 90-day plan: channels, creative, measurement, and the decision rules for when to pivot.
-
03
Scale
Weekly reviews, monthly strategy, and the discipline to pour gas on what's working - and pull back on what isn't.
-
04
Iterate
The good partnerships don't end after 90 days - they compound. Every quarter, we rebuild the plan on what you've learned.
Start the conversation
Let's meet your
future customers.
Tell us a little about where your brand is, and where you want it to go. We'll come back within one business day with a free audit and a clear next step.
HeyThere@thenandthere.co
No retainers · no lock-in · one honest conversation to find out if we're a fit